Feria Absolute Platinums Hair Color, Extreme Platinum (Packaging May Vary)

Taking cues from latest runway trends, feria introduces absolute platinum to achieve the ultimate platinum blonde color. The innovative ammonia-free formula lifts hair up to 7 levels for absolute lightening and uncompromised clarity. The exclusive anti-brass conditioner provides cool tones to help prevent brassiness while leaving hair conditioned.

Product Features:

• Multi-faceted shimmering permanent hair colour with 3X highlights delivers intensified, brilliant results
• Inspired by cutting-fashion, Feria's prismatic colour spectrum is custom-blended for bold, head-turning shades
• Revolutionary power shimmer conditioner hydrates and conditions week after week so hair is never wrecked or ravaged